This is one of the most expensive services in our TikTok catalogue and we are not going to bury that. Comments start at around ₦27,155 per 1,000, which is roughly ₦27 per comment. Views on the same platform cost around ₦300 per 1,000. That is not a typo and it is not a markup we chose.
The reason is simple. Every other metric is a count. A comment has to contain text that a human being would plausibly type, posted from an account that looks like a person, and that cannot be automated the way a view or a like can. These are hand sourced, one at a time, which is also why delivery is slow at 50 to 200 a day rather than tens of thousands.
So when is it worth it? When the comment section is doing the selling. A product drop where the first three comments asking the price set the tone for everyone else. A pinned video that new visitors watch before deciding to follow. A campaign video where an empty comment section makes an expensive production look ignored. In those cases you are buying social proof at the exact point where a buyer decides, and thirty comments at roughly ₦27 each comes to about ₦815, which is reasonable for a launch.
When is it not worth it? Almost every other time, and we would rather say so. If you just want a video to look active, likes at around ₦5,000 per 1,000 and views at around ₦300 per 1,000 do that for a tiny fraction of the money. If you are trying to reach more people, comments are the worst value on the page. Buy them for a moment that matters, not as a routine.
One more caveat: Standard and Premium comments are refilled if any are removed, but volume gives the game away faster here than anywhere else. Keep orders small and keep the text varied. If you are weighing this against everything else a small Nigerian business spends online, our piece on social media promotion for small businesses in Nigeria puts it in context. Live prices are below, the rest of what we run for the platform is on our TikTok services page, and you can fund a wallet from ₦1,000.